Updated on September 1, 2026
Pomelli Google is an experimental marketing tool from Google Labs and Google DeepMind that scans your website and generates campaigns matching your brand. Every feature is free during the public beta. Launched in late October 2025 in four English-speaking countries, the service reached over 170 countries in March 2026. Small businesses without a design budget are the obvious audience, and everything runs in the browser.
Pomelli builds a profile called Business DNA by scanning the public pages of your site, stylesheets included. Google announces a ten-minute analysis, yet testers regularly see it finish in about 90 seconds (barely time to refill your mug). You can then correct the profile by hand before moving on.
Next comes the campaign stage. Pomelli suggests angles suited to your business, or takes your own prompt. Type 'make the headline bigger' or 'switch the background to green', the image adjusts, and the finished files download in formats sized for Instagram, TikTok, Facebook or LinkedIn.
Several modules have been added since launch. Photoshoot, introduced in February 2026, takes a product photo shot on a phone and returns a studio-quality render, with staging options like floating object or ingredients, powered by Nano Banana, Google's image model.
An agent, a product catalog, brand books and a website builder now round out the toolkit.
| Module | What you get |
|---|---|
| Business DNA | Editable brand profile extracted from your site |
| Campaigns | Ideas, then ready-to-download images and copy |
| Photoshoot | Product photos reworked into studio renders |
| Brand book | A style guide generated from the profile |
| Website builder | Web pages in your brand's colors |
Pomelli is available at no cost on labs.google.com with a simple Google account. The documentation mentions several hundred image and video generations included, caps that may shift as the beta matures, so the official page stays the only reliable reference on that front.
One practical detail, nothing gets published automatically. You download the files, then push them out through your usual social media schedulers, from Meta Business Suite to Buffer. A small step, and it keeps you in full control of what goes live.
Completely free during the public beta, with several hundred image and video generations included according to Google's documentation. No paid plan has been announced. As with any Labs experiment, limits or pricing could appear later, so keep an eye on the official page.
No. Akay AI is an independent service formerly called Pomelli AI, with no connection to Google. Google's Pomelli kept its original name and remains a Google Labs and DeepMind project, since expanded with an agent, photoshoots, brand books and a website builder.
Not yet. You download the finished assets and post them yourself through Meta Business Suite, Buffer or any scheduler you already rely on. Files come sized for Instagram, TikTok, Facebook, YouTube and LinkedIn, so no resizing work is left on your side.
Only publicly available information from your site is analyzed, according to the documentation. The tool runs under Google's standard privacy policy and terms of service, and beta feedback helps improve the product. One caveat, generated images can slightly alter fine product details like logos, colors or textures.
Verdict: A rough campaign drafted in fifteen minutes without spending a cent is a hard deal to argue with. Shop owners, freelancers and small teams without an in-house designer will get the most out of the beta, with a quick translation pass for non-English markets.
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